The leading company in sports brand apparel, Nike has conquered the hearts of millions all around the world since it was founded in 1964. Providing sports equipment, shoes, clothing and all the essentials for a large number of sports, Nike’s success outperforms those of its competitors. Today the famous Nike logo and the brand motto “Just Do It” are recognized all over the world, with world-renowned athletes endorsing the brand. Nike is the main sponsor to a large number of national and international sports events, and it also sponsors individual athletes.
Nike’s Success Story
There are various factors behind the massive success of the sports apparel brand, one being the emphasis on consistent product quality. The moment you see the brand’s iconic logo on a product, you instantly trust the quality. This costumer trust is based on personal experiences with the brand’s products as well as the successful marketing strategies that support this global success. The brand is synonymous with innovation and new technologies, and they lead most of their competitors in these fields. Nike constantly introduces new technologies and products that change the rules of the sports apparel industry.
The brand’s marketing strategy is also worth having a look at. You might have realized that the emphasis in their ads is rarely on the product or the brand itself. They always put the individual in the center, focusing on their personal development, exercise routines, and health. Most of Nike advertisements have a storyline that underlines the importance of perseverance and how the brand is always ready to support their customers through their journey to become a healthier person. So, they always focus on the benefits of their products, rather than the product or the brand itself, which instills a sense of trust in the customer because they find it easier to identify with the brand image.
Another way in which Nike manages to connect with its customers is through social media. Social media marketing is a great part of Nike’s overall marketing strategy. They sponsor athletes, young people and influencers to help them tell their own stories. Social media marketing not only helps Nike extend its reach, it also helps the brand maintain its relatable image.
What Nike Offers
Nike is known for its high-quality sports products for various sports like soccer, basketball, baseball, ice hockey, volleyball, yoga, cycling, tennis, etc. The brand provides the necessary sports equipment and clothing to amateur and professional athletes. However, the high-quality products offered by the sports brand are so comfortable and fashionable that millions of customers prefer Nike products for casual wear, as well. The brand is known for its clothing line and sports shoes, especially its signature Air Max sneakers like Air Max 1, Air Max 97 and Air Max 270. It is possible to get great deals on all the Nike sneaker models by using Nike coupons on your purchases so that you can enjoy the best Nike experience.
Nike also offers alternative resources to help amateur and professional athletes perform better. Nike always comes up with new technologies and innovative products that enhances the performance of its customers. However, providing resources like mobile apps like Nike Run Club to enhance performance is also a massive part of what Nike offers its customers around the world.
Air Force 1’s Recent Comeback
With the classic Nike Air Force 1 making a comeback recently, it’s worth having a look at the classic model in detail. First introduced in 1982, Air Force 1 changed the sneaker culture. The model was the first ever basketball shoe to feature the famous Nike Air technology and it represented the popularity of basketball in the 80s. The new Nike Air technology allowed players to move much more easily and it provided a better support for their feet as they played along.
The model not only was a great option for players, but it has also become a popular fashion statement for many. The classic model has made a comeback in the recent years, with the Nike Air Force brand producing new models and new colors. Nike Air Force 1 is a great example of how fashion tends to repeat itself when a certain item has great value.
How to Get Great Deals on Nike Products?
There is no question that Nike delivers the best-quality sports products that you need as you move forward in your exercise journey. Whether it is for your favorite Nike clothes and backpacks or popular Nike sneakers like Huaraches and Jordan 1, you can use Nike coupons to enjoy a more affordable Nike experience. If you don’t want to miss the latest deals on your favorite Nike products, you can sign up to receive emails so that you can get notified about the latest products, offers and Nike discount codes.
There is no better way of getting a good deal than using promo codes, and by becoming a NikePlus member, you can get Nike promo codes that you can use on your purchases. 2Once you get your hands on some Nike coupon codes, you can apply them in your cart or at the checkout by entering your code and selecting apply to get a discount on your items.